The Business Development team of ATCOP also visited Agri Mall, Multan, a comprehensive one-window solution provider for the agricultural sector offering fertilizers, crop protection chemicals, seeds, irrigation solutions, and modern agricultural machinery.
During the visit, the team introduced and promoted NEM Phosphate, a biofertilizer developed by NIAB, Faisalabad, to farmers, agricultural dealers, and agribusiness stakeholders. The discussions focused on the product’s benefits in improving phosphorus availability, enhancing crop growth, increasing fertilizer-use efficiency, and supporting sustainable agricultural practices. The visit also provided an opportunity to establish connections with key stakeholders and explore potential avenues for expanding the market reach of NEM Phosphate.
